It's Michelle's Lifexo

Brand partnerships

Let's work together

I'm Michelle - a Perth-based content creator sharing realistic weight loss, recipes, routines, and everyday life after losing 25kg. I love partnering with brands that genuinely fit into my lifestyle and would naturally resonate with my audience.

My audience

Who you'd be in front of

24k+

Instagram

@itsmichelleslife

11k+

TikTok

@itsmichelleslife

5.8k+

YouTube

@its.michelleslife

Women

98%

Top locations

  • Australia36.9%
  • United Kingdom18.2%

Age range

  • 35-4434.6%
  • 23-3426.9%

In good company

Brands I've partnered with

I've partnered with a range of food, wellness, and lifestyle brands to create authentic, high-performing content that integrates naturally into everyday routines and resonates with my audience.

Tropeaka
The Collagen Co
Orbitkey
Natvia
Muscle Nation
Mingle
Dari's
Carman's
Capilano
99th Monkey

How we can work together

Collaboration options

I create content that feels natural, relatable, and aligned with my audience - allowing brands to integrate seamlessly into my daily routines, meals, and habits.

  • Sponsored content (Instagram, TikTok & YouTube)
  • Recipe integrations & food content
  • Product placement within everyday content
  • Lifestyle & routine integrations

Custom packages available to suit your brand goals.

Let's chat

Ready to collaborate?

For collaborations, rates, or media kit requests, email me at the address below.

I read every email myself. Response time is usually within a couple of business days.